Brands I’ve collaborated with:

NIKE - RITUALS - SONOS - RABANNE - ROSEWOOD HOTEL - UBER - PATAGONIA - INTERSPORT - GEBERIT - RIJKSMUSEUM - BIJENKROF - SEPHORA - KADEWE - HUDSON BAY - ZALANDO -


SERVICES
Furniture Design
Window Concepts
Pop Up Stores
Activations & Consumer Journey
Art Direction & Strategy
Seeding Packs

Senior Experiential Retail & Storytelling Designer



Hi, I’m Marine, I’ve spent the past 8 years in the retail jungle creating immersive brand environments across sport, lifestyle, beauty, and culture.

From global retail campaigns and spatial storytelling to brand activations, fixture design, pop-ups, and immersive consumer experiences, I help brands translate their narratives into emotionally engaging physical spaces people genuinely want to step into (and hopefully stay in a little longer than planned).

Over the years, I’ve collaborated with brands including Nike, Jordan, Rituals, Patagonia, Sonos, Zalando, Asics, Champion, Uber, Intersport, Hunkemöller, and Rosewood Hotels across projects spanning retail, hospitality, exhibitions, and experiential design.

My work combines storytelling, consumer experience, furniture design, and spatial design to create environments that build emotional connection, elevate brand perception, and transform retail into something people actually feel.

Having worked across Paris, Amsterdam, and San Francisco, my designs come with a passport. I bring an international and culturally driven perspective to experiential retail, blending creativity, strategy, innovation, and consumer insight along the way.

Currently based in Amsterdam, I’m also deeply interested in AI-driven creativity, sustainable materials (yes, I did a training on that!), wellness, and movement. Outside of design, I spend a lot of time doing sports (I’m also a Pilates instructor), exploring new creative technologies, and secretly hoping to make it onto a comedy club stage. Because if I can make people laugh and make them buy something, that’s peak design strategy.

Let’s connect if you’re passionate about building meaningful, immersive, and culturally relevant brand experiences; and maybe even making people smile.


©Marine Royer
marineroyer.design@gmail.com