1. Activation Design
2. Display Design
2. Display Design
GERMANY
Nike Store
Berlin
Nike Store
Berlin
Jordan launching AJ XXXIV in Berlin
Installation of an interactive engagement area in the Nike Berlin store, designed to encourage consumers to reassess the performance credentials of the Air Jordan XXXIV through direct product experience. Multiple trial zones were created to allow visitors to test, feel, and validate the shoe’s performance features in an immersive and authentic way.
Installation of an interactive engagement area in the Nike Berlin store, designed to encourage consumers to reassess the performance credentials of the Air Jordan XXXIV through direct product experience. Multiple trial zones were created to allow visitors to test, feel, and validate the shoe’s performance features in an immersive and authentic way.
